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| Field name | Value |
|---|---|
| Title | Faricum Tonic - For the Cure of Diptheria, Sore Throat, Croup, Catarrh |
| Reference | 1989-8-70 |
| Library | Philadelphia Museum of Art |
| Collection | The William H. Helfand Collection, 1989 |
| Date | 1880s |
| Place of Creation | New York, USA |
| Document Type | Trade Card |
| Theme(s) | General Cures |
| Keywords | diptheria, croup, catarrh, neuralgia, rheumatism, toothache, sprain, bruise, painkiller |
| Parts of the Body | throat |
| Additional Information | The images on trade cards for the three Faricum specialties illustrate one of the staples of pharmaceutical advertising, and one that has been adopted so successfully by television: the before-and-after picture. By using Faricum for the cure of diphtheria, sore throat, croup, and catarrh, an entire city has been made well. In this card, the artist's skill at depicting a multitude of people in the small space of a card is especially evident. William H. Helfand, from 'The Picture of Health: Images of Medicine and Pharmacy from the William H. Helfand Collection' (1991), p. 109. |
| Note | Please note that some of the metadata for this document has been drawn from the Philadelphia Museum of Art's catalogue. |
| Visual Content | View thumbnails |
| Copyright | Philadelphia Museum of Art |